Berkley Flicker Shad Fishing Lure, Pearl White, 1/2 oz, 3 1/2in | 9cm Crankbaits

The Berkley Flicker Shad is a pro-designed and tournament-proven fishing lure that has been meticulously crafted to help anglers catch more fish. Featuring a unique body design and weight transfer system, this crankbait delivers bullet-like casts that accurately mimic the movements of a fleeing baitfish.

With a size, profile, and dive depth that closely imitates a real shad, the Berkley Flicker Shad is irresistible to predatory fish such as bass. Its realistic shad profile, combined with a variety of premium color options, allows anglers to effectively match the hatch and trigger strikes from their target species.

Equipped with sharp and stout Fusion19 hooks, the Berkley Flicker Shad ensures secure hooksets and holds on even during the toughest fights. This lure's exceptional performance is the result of Berkley's commitment to providing anglers with the tools and confidence they need to catch more fish.

Berkley's process of continuous research, testing, and product improvement is driven by the desire to address the challenges that anglers face. Failing to catch fish is what motivates the Berkley team to keep fishing, studying, and finding new ways to enhance their products, ensuring that they remain the best on the market.

The Berkley Flicker Shad is an essential tool for any trolling angler, with its enticing action, realistic profile, and reliable hook design making it a top choice for targeting bass and other game fish. By providing anglers with the highest-quality lures, Berkley reaffirms its dedication to helping them catch more fish and enhance their overall fishing experience.

In summary, the Berkley Flicker Shad is a pro-designed, tournament-proven fishing lure that combines innovative features and exceptional performance to help anglers achieve greater success on the water. With its commitment to continuous improvement and the science behind its products, Berkley continues to set the standard in the world of fishing tackle.

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