Berkeley Flicker Shad Fishing Lure, Firetail MF Black Cougar, 1/2 oz, 3 1/2in | 9cm Crankbaits

The Berkley Flicker Shad is a fishing bait designed by professionals and tournament-tested to help anglers catch more fish. Featuring a unique body design and weight transfer system, this crankbait is engineered for bullet-like casts that mimic the movements of a real baitfish.

The size, profile, and dive depth of the Berkley Flicker Shad are carefully crafted to resemble a shad, making it an irresistible target for bass and other predatory game fish. Available in a variety of premium colors, the Flicker Shad allows anglers to match the natural hatch and blend seamlessly into the underwater environment.

Equipped with sharp and stout Fusion19 hooks, the Flicker Shad delivers reliable penetration and exceptional holding power, even during the toughest fights. This ensures that hooked fish stay securely on the line, increasing the chances of a successful catch.

At Berkley, the company's commitment to innovation and quality is driven by a passion for helping anglers succeed. Failing to catch fish is what motivates the Berkley team to continuously study, experiment, and develop new products that provide anglers with the tools and confidence they need to catch more fish.

The Berkley Flicker Shad is a testament to this dedication. Designed by pros and proven in tournament settings, this freshwater crankbait is an essential addition to any angler's tackle box. With its enticing action, realistic profile, and durable hooks, the Flicker Shad is engineered to help anglers confidently pursue and catch their target species, whether they're trolling, casting, or working their way through the water.

In the end, Berkley's commitment to the science and research behind their products means that anglers can trust the Flicker Shad to perform, allowing them to focus on the thrill of the hunt and the satisfaction of a successful catch.

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